Blog
Three Emails to Boost End of Year Giving
Did you know that almost 20% of all charitable giving occurs during the month of December? And most of that giving happens in the last 48 hours of the year. In a post last year I suggested sending one email at year end. Today, I would plan on sending 3 simple emails...
Church Generosity Mistakes: Ignoring Your Data
As a church leader, you wear a number of hats. On any given day, you’re a counselor, administrator, teacher, mediator, and—depending on the size of your ministry—all the “chiefs”: financial officer, marketing officer, operations officer, information officer....
Church Generosity Mistakes: Neglecting Your High-Capacity Givers
What keeps you up at night? If you’re like most church leaders I’ve met, your answer likely boils down to three things: The vision God’s given you for your church. Where you are now as a church. The gap between those two. Depending on your particular restless night,...
Church Generosity Mistakes: 52 Missed Opportunities
You’d love for the people in your church to be more generous—for all sorts of reasons. You’ve done everything you know how to do, but you just don’t feel like the needle’s moving as far as it could. Or should. I hear that a lot. After doing generosity audits and...
Church Generosity Mistakes: Avoiding the Topic
Most church leaders find the topic of money exceedingly uncomfortable—so they talk about it as seldom as possible. But more and more pastors are discovering the benefits of talking about generosity more, not less. (If just reading that sentence made you a little...
Church Generosity Mistakes: Not Having an Annual Plan
The topic of money can feel a bit tricky. While you’re sensitive to culture’s perception of the church as “always asking for money,” you also know addressing people’s giving is a crucial part of ministry. That’s partly because your budget depends on your church...
Church Generosity Mistakes: Ineffective Sharing of Financial Information
As a church leader, you probably wish you had more money to do more ministry. But your church's financial bandwidth is tied to your congregation's financial generosity—and that can be frustrating. How can you encourage people to trust God and give more? Some of the...
One Email Will Increase Your Year-End Giving
More than 18% of all giving occurs in December, making it the most charitable month of the year. Last year, 23% of online giving to church happened in December. Let's leverage those statistics to your advantage and increase your year-end giving. To have a successful...
Four Reasons to Send a Giving Statement in Early December
Many churches are uncertain about sending multiple giving statements throughout the year. Some are unsure about how often to send them. Others choose to not send them because of the cost involved or because they don't want to burden their administrative staff. Most...