The Christmas season has once again come and gone. You might already be seeing New Year’s resolutions in the rearview mirror. And your people may be settling right back into life as usual. It’s always interesting to see just how quickly that happens, isn’t it?
Your people may also be getting back to their normal routines in giving. But now is the optimal time to reinforce the message of generosity you shared during your special Christmas offering (or your Thanksgiving offering) late last year. Now is the time for celebration!
Here are three ideas you can use in the upcoming weeks to create a celebration of your church’s holiday generosity:
1. Videos, Photos, and Social Media
A picture is worth a thousand words and video is an impactful way to evoke heart-level emotion. With social media channels today, your message can quickly travel far beyond your inner core of people. Any opportunity you have to show your people the result of their generosity is a moment worth taking. (Showing these as introduction to your weekend offering is also tremendously effective!)
Check out this example of how The Gathering used video and social media to celebrate the impact of their previous year’s generosity to encourage this year’s Christmas Eve offering. If this isn’t motivating, I don’t know what is! (Nicely done!)
Then they sent out this message and video to build excitement for the upcoming results announcement of this year’s Christmas Eve offering!